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Spotify’s Archetypes: Megan Markle’s Podcast Struggles to Gain Traction
Megan Markle's podcast, Archetypes, appears to be facing some challenges as it fails to capture the attention of listeners.
Despite her worldwide platform and the hype surrounding the show, it seems that the numbers aren't quite stacking up.
According to sources in the podcasting world, the real listener count for Megan's Nodcast is around 1.5 million, which includes all accounts that have ever played at least one episode.
However, when compared to YouTube channels with 30 million subscribers, this figure may seem rather low and even laughable.
Even within Spotify, where the podcast is hosted, the staff reportedly refuse to refer to it as Archetypes.
Instead, they have taken to calling it Stereotypes, as Megan has yet to discuss any actual archetypes on the show.
Furthermore, despite having 28 producers, Archetypes has failed to make its way into the top 10 on the Spotify podcast charts for several weeks.
Critics argue that Megan's podcast is lacking substance and appears to be more focused on generating publicity.
In a recent episode featuring Starbucks chairwoman Melody Hobson, expert Daniela Elsa accused Megan of bringing up the past unnecessarily.
The episode, titled “To Be or Not To Be,” drew comparisons to Shakespeare and raised questions about the intentions behind the podcast's titles.
Elsa suggested that Megan's constant allusions to her former life may be a strategic move to attract a wider audience and fulfill the expectations of her reported $38 million deal with Spotify.
She emphasized that as the only self-made millionaire to have joined the royal family, Megan and Prince Harry need to deliver on their promises.
However, Elsa also noted that this strategy could prove challenging for the Sussexes.
The content of the podcast episodes themselves, peppered with references to Megan's palace past, might further complicate their already delicate situation.
Roger Sheldon, managing partner at Reputation Management Ignite, criticized Megan's podcast for pushing her own agenda.
Despite being associated with Megan's Archwell charity campaign, which aims to support women in need, the episodes and topics seem to lean towards drama rather than balance.
For instance, Megan's comments about her appearance on “Deal or No Deal” and feeling less smart as a result were seen as self-indulgent by some.
Claudia Jordan, Megan's co-star on the show, would argue that it was a smart move that benefited her career.
It is suggested that Megan should be aware of different perspectives and strive for a more balanced narrative to improve her reputation.
The topics Megan chooses to cover on the podcast, such as the demystification of the dragon lady and the duality of being a diva, seem to provoke controversy and media attention.
While Megan claims to have been mislabeled and mistreated, her content seems to contribute to the ongoing drama surrounding her.
As Archetypes struggles to gain traction and fulfill the expectations set by its Spotify deal, Megan Markle faces the challenge of finding a balance between personal narratives and engaging conversations that resonate with a wider audience.
Only time will tell if she can successfully navigate these complexities and restore her reputation through her podcast.