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Victoria Jackson Faces Setback in Response to Meghan’s Instagram Business Venture
Victoria Jackson is facing a setback in response to Meghan Markle's new Instagram business venture, “American Riviera Orchard,” over allegations of plagiarism.
The launch of Markle's brand has been criticized by a PR expert who identified two outdated mistakes in the brand's introduction.
Despite the initial hype surrounding the release of the brand's website and Instagram account, Markle has not posted any new content since its launch on March 14th.
American Riviera Orchard is believed to be a lifestyle brand that aims to offer a variety of products ranging from home decor to pet supplies.
However, concerns have been raised about the originality of the brand name, which appears to have been inspired by existing brands like American Riviera Bank.
This resemblance has led to questions about Markle's ability to create something truly unique without drawing from existing sources.
Furthermore, the choice of the name “Orchard” for the brand has also come under scrutiny, as it bears similarities to “Highgrove Orchard,” a charity brand associated with the royal family.
Critics have accused Markle of attempting to capitalize on her royal connections to attract investors, despite the lack of interest from potential backers.
Victoria Jackson, a successful businesswoman, and her husband Bill Guthie, who heads a prominent direct marketing company, have reportedly declined to invest in Meghan's brand.
Jackson's reluctance to support Markle's venture is said to stem from personal reasons, indicating a strained relationship between the two women.
Emma Lloyd, the founder of Big Little LDN, has highlighted two major flaws in Markle's brand launch strategy.
Firstly, the Instagram account for American Riviera Orchard was initially vulnerable to spam due to lax security settings, leading to a flood of unwanted tags and posts.
Secondly, the promotional teaser shared on the account was deemed outdated and ineffective, failing to engage users in a format suitable for the platform.
Critics have suggested that Markle should consider featuring more appealing products on her website to attract public interest.
Additionally, Prince Harry's recent revelation about a past health issue has been proposed as potential inspiration for Markle to generate buzz around her brand.
Despite Markle's intentions to make a comeback on Instagram following the Queen's passing, her efforts have been met with criticism for the lackluster quality of her website and content.
The outdated design and presentation of the brand have been likened to a relic from the 90s, failing to resonate with modern audiences.
In conclusion, Victoria Jackson's rejection of Meghan Markle's business proposal reflects a broader sentiment of skepticism surrounding the authenticity and viability of the American Riviera Orchard brand.
As Markle navigates the challenges of establishing her business venture, she must address the concerns raised by critics and industry experts to ensure the success and credibility of her endeavor.