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Meghan Markle Accused of Copying Highgrove Gardens Products for New Luxury Brand

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Meghan Markle Accused of Copying Highgrove Gardens Products for New Luxury Brand

is facing accusations of imitating exclusive products from Highgrove Gardens to promote her new luxury brand, American Riviera Orchard.

The Duchess of Sussex recently introduced her lifestyle brand through a soft launch, unveiling a new Instagram account.

In a video shared on the account, Meghan can be seen showcasing her culinary skills and floral arrangements in her lavish California residence.

However, the launch approach has sparked criticism, with Lynne Carrott from Pressbox PR expressing skepticism.

Carrott questioned the relatability of the extravagant kitchen featured in the video, raising concerns about the affordability of the forthcoming products.

She emphasized the importance of maintaining consistency and authenticity in Meghan's brand image, particularly in light of her advocacy for the underprivileged.

Despite her efforts, Meghan continues to face scrutiny for her actions, as highlighted by the lack of a substantial client base for her upcoming endeavors.

Critics argue that her target audience, primarily comprising the affluent demographic, may not resonate with the mass market.

The juxtaposition of promoting luxury goods while advocating for social causes has drawn backlash, with many questioning the sincerity of her intentions.

Meghan's decision to market products such as cookbooks, marmalades, and kitchenware under the American Riviera Orchard brand has drawn comparisons to offerings from Highgrove Gardens and renowned retailer Fortnum and Mason.

Observers noted similarities between the props featured in Meghan's promotional video and items available at Fortnum and Mason, suggesting potential imitation.

The move has elicited strong reactions, with some labeling Meghan's actions as unoriginal and opportunistic.

Concerns have been raised about the quality of her products compared to established brands like Fortnum and Mason, known for their superior standards.

The potential repercussions of this venture on Meghan's reputation and financial standing have been a topic of speculation, with doubts cast on the sustainability of her luxury-focused business model.

In a bid to establish credibility, Meghan faces challenges in distinguishing her brand identity from existing market players like Fortnum and Mason, renowned for their royal warrants.

The prestigious endorsements held by these establishments, including royal warrants granted by II and Prince Charles, underscore the heritage and quality associated with their offerings.

As Meghan navigates the competitive landscape of luxury branding, the authenticity of her products and messaging will be closely scrutinized.

The success of American Riviera Orchard hinges on Meghan's ability to strike a balance between exclusivity and accessibility, resonating with consumers while upholding the values she espouses.

Amidst the ongoing controversies and comparisons, Meghan's foray into the world of luxury goods remains a subject of intrigue and debate within both royal circles and the wider public sphere.

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